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International Business

This course introduces students to the world of international business by focusing on the social, economic, geopolitical and cultural dimensions of cross-border business and trade. The main topics covered include: special features of the international marketplace (geopolitics and geo-economic aspects, globalization and regional economic integration, international monetary and financial institutions, cross-cultural management, etc.), strategies to access and operate in foreign markets (export, foreign direct investment, joint-ventures, licensing, franchising, strategic alliances, etc.), as well as the ethical aspects related to international business.

Course ID
BSAD 302
Level
Undergraduate
Credit Hours
CH:3