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Marketing Research Session

NU's School of Business Administration was pleased to host Ms. Nour El Gammal, Marketing Manager at Bariq for Techno and Advanced Industries. Ms. El Gammal shared with the students some useful tips on how to conduct a good marketing research by shaping the case of Bariq Expansion; she also highlighted the importance of applying the green model to businesses by presenting the role of Bariq in plastic recycling and its sustainability practices.

This comes as part of the Marketing Research course under the supervision of Dr. Menna Kaoud.